Aaron Rhodes’ career as a content creator and public figure started when he and his twin brother, Austin, launched their YouTube channel, The Rhodes Bros, in 2014. Initially, their content focused on relatable lifestyle topics, including vlogs, challenges, and personal stories. However, their turning point came in January 2015 when they posted an emotional and widely shared video titled “Twins Coming Out to Dad.” This heart-wrenching moment, where Aaron and Austin revealed their sexuality to their father over the phone, went viral, amassing millions of views. This not only catapulted them into the spotlight but also positioned them as advocates for LGBTQ+ visibility.
The video resonated deeply with their audience, particularly among younger viewers who admired their courage and openness. As a result, the Rhodes Bros gained substantial media attention, with their coming-out story being featured on major platforms like Ellen DeGeneres’ show. Aaron’s ability to connect with viewers on such a personal level earned him a reputation as an authentic and relatable content creator.
Transition to Los Angeles and Expansion of Career After the viral success of their coming-out video, Aaron and Austin moved to Los Angeles, a common move for aspiring YouTubers, actors, and entertainers. This relocation opened up new opportunities for Aaron, particularly in the entertainment industry. In LA, the brothers continued to grow their YouTube channel, collaborating with other influencers and content creators. Their videos ranged from lifestyle and beauty content to discussions about mental health and LGBTQ+ issues.
Aaron’s ambition wasn’t just confined to YouTube. He had a strong desire to break into the acting world. After relocating to Los Angeles, Aaron began focusing on building an acting career. His online presence gave him an advantage, as he already had a following and platform. He took on roles in various projects, most notably securing a recurring role in the hit television series Scream Queens. His appearance in Scream Queens marked his transition from YouTube star to mainstream media.
Modeling and Acting In addition to his acting pursuits, Aaron also delved into modeling. His striking appearance and social media fame attracted brands, and he worked with several fashion labels for campaigns and shoots. His experience as a model was an extension of his creative expression, helping him gain even more exposure in the public eye.
Aaron has also shown a deep interest in LGBTQ+ advocacy throughout his career. His and Austin’s coming-out video was more than just a personal milestone; it positioned them as advocates for young people navigating their identities in sometimes unsupportive environments. Aaron’s openness about his struggles with acceptance, self-love, and identity continues to inspire others to live authentically.
Taking a Step Back from YouTube In recent years, Aaron has pulled back slightly from regular YouTube content creation, focusing more on personal growth, acting, and modeling. The demands of creating YouTube videos, especially with the highly personal nature of some of their content, likely contributed to this decision. However, Aaron and Austin still remain active on social media, sharing updates about their lives, travels, and work.
Present and Future Endeavors Aaron’s career continues to evolve as he explores new opportunities. His transition from YouTube star to a multi-faceted entertainer, with experience in acting and modeling, showcases his versatility. He continues to engage with his followers through social media platforms like Instagram, where he shares more about his personal life, career moves, and advocacy for LGBTQ+ rights.